[{"data":1,"prerenderedAt":204},["ShallowReactive",2],{"guides-en-GB-retail-coffee-pricing":3},{"kind":4,"guide":5,"categorySlugs":196},"guide",{"key":6,"slug":6,"slugs":7,"category":16,"order":17,"schema":18,"title":19,"seoTitle":20,"description":21,"excerpt":22,"keywords":23,"published":31,"updated":31,"readingMinutes":32,"cover":33,"related":36,"body":61,"faq":114,"products":121,"sources":130,"paths":139,"slugMap":140,"categorySlug":195},"retail-coffee-pricing",{"de-DE":8,"fr-FR":9,"es-ES":10,"es-419":11,"pt-BR":12,"pt-PT":13,"it-IT":14,"nl-NL":15},"einzelhandelspreise-fuer-kaffee","prix-de-vente-du-cafe-au-detail","precio-del-cafe-al-por-menor","precio-de-venta-al-publico-del-cafe","preco-de-varejo-do-cafe","preco-de-venda-ao-publico-do-cafe","prezzo-al-dettaglio-del-caffe","consumentenprijs-koffie-bepalen","running",11,"Article","Pricing retail coffee bags: pack size, postage and price points","Retail Coffee Pricing: Bags, Postage, Price Points","How roasters price retail coffee: cost per bag by pack size, postage and packaging, marketplace and card fees, price points, and when to raise prices.","A 250 g bag carries the same label, valve and pick-and-pack time as a 1 kg bag. Price per bag, not per kilo, and count postage and fees before you decide what you make.",{"primary":24,"secondary":25,"intent":30},"how to price retail coffee",[26,27,28,29],"coffee bag pricing","250g coffee price uk","online coffee shop pricing","coffee postage costs","informational","2026-10-09",6,{"figure":34,"kicker":35},"250 g","Retail pricing",[37,45,54],{"key":38,"slug":38,"category":16,"title":39,"excerpt":40,"readingMinutes":41,"updated":31,"cover":42},"how-to-price-wholesale-coffee","How to price wholesale coffee from your real cost per kilo","Start from cost, not from the roaster down the road. A five-step method to build a wholesale price per kilo that survives a rise in green prices, with a worked example.",8,{"figure":43,"kicker":44},"£\u002Fkg","Pricing",{"key":46,"slug":46,"category":47,"title":48,"excerpt":49,"readingMinutes":50,"updated":31,"cover":51},"selling-coffee-online","selling","Selling coffee online: shop, postage, rules and repeat orders","An online shop is open all night, but every order needs packing, postage and an answer when it is late. What a roaster's shop needs, and the rules that come with selling to consumers at a distance.",7,{"figure":52,"kicker":53},"Online","E-commerce",{"key":55,"slug":55,"category":47,"title":56,"excerpt":57,"readingMinutes":50,"updated":31,"cover":58},"coffee-subscription-business","Running a coffee subscription: pricing, churn and fulfilment","Subscriptions turn one-off buyers into predictable weekly volume, paid up front. They also bring postage costs, churn and a fixed dispatch rhythm. How to make them pay.",{"figure":59,"kicker":60},"Monthly","Subscriptions",[62,64,66,97,99,101,103,105,110,112],{"p":63},"Retail coffee looks more profitable than wholesale because the price per kilo is higher. Much of that difference is eaten by costs that are fixed per bag: the bag, the valve, the label, packing time, postage and payment fees. Price each bag size on its own.",{"h2":65},"Cost per bag, not per kilo",{"table":67},{"caption":68,"head":69,"rows":73},"Worked example with assumed figures",[70,71,72],"Line","250 g bag","1 kg bag",[74,78,82,85,89,93],[75,76,77],"Green coffee after roast loss (£10.00 per roasted kg)","£2.50","£10.00",[79,80,81],"Bag, valve and label","£0.45","£0.65",[83,80,84],"Energy and roasting labour","£1.60",[86,87,88],"Pick, pack and box","£0.60","£0.70",[90,91,92],"Card or marketplace fees (assumed 3% of price)","£0.30","£0.90",[94,95,96],"Total cost before postage","£4.30","£13.85",{"p":98},"At a £10.00 price for 250 g, this example makes £5.70 a bag before postage, which is £22.80 per kilo. At £30.00 for 1 kg it makes about £16.15. The small bag earns more per kilo but needs four times the orders, packing and postage.",{"h2":100},"Postage decides the basket",{"p":102},"Postage for a single 250 g bag can be a large share of the order value. Common answers: a free postage threshold set above two bags, letterbox-sized packaging that fits the cheaper postal size, and subscriptions that ship on a schedule. Check your carrier's size and weight bands; a box a few millimetres too deep can move you into a dearer band.",{"h2":104},"Price points",{"ul":106},[107,108,109],"Hold a clear ladder: an everyday blend, single origins, and a small number of premium or rare lots priced to match their cost.","Show price per kilo next to bag price if you sell more than one size; customers compare.","Prices in a retail shop must include VAT if you are VAT-registered. Coffee beans and ground coffee are zero-rated; equipment and gift items usually are not. See [VAT on coffee](guide:vat-on-coffee).",{"h2":111},"Raising retail prices",{"p":113},"Retail customers notice price changes more than cafes, but accept them when the reason is visible. Change prices when you change lots, explain cost increases plainly, and keep a lower-priced everyday option.",[115,118],{"q":116,"a":117},"How much should a 250 g bag of speciality coffee cost?","Work from your cost per bag, including packing, fees and postage, then check the market. Prices vary with the coffee's cost and your positioning.",{"q":119,"a":120},"Should I offer free postage?","Set a threshold that covers postage from the margin of a typical basket, usually two or more bags.",[122,126],{"target":123,"label":124,"note":125},"page:storefront","Roastnet storefront","An online shop that uses the same products, stock and prices as your wholesale.",{"target":127,"label":128,"note":129},"page:sales","Orders in one queue","Retail and wholesale orders packed from one list.",[131,135],{"name":132,"title":133,"url":134},"GOV.UK","VAT on food and drink (Notice 701\u002F14)","https:\u002F\u002Fwww.gov.uk\u002Fguidance\u002Ffood-products-and-vat-notice-70114",{"name":136,"title":137,"url":138},"legislation.gov.uk","The Price Marking Order 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